Advanced Diploma of Marketing and Communication

RPL for experienced Senior Marketing and Communications professionals.

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BSB60520 Advanced Diploma of Marketing and Communication

Are you an experienced marketing professional? Be rewarded for your innovative and creative solutions in the marketing industry through Recognition of Prior Learning.

At this level, you will:

  • Provide strategic direction in marketing and communications activities
  • Design marketing programs
  • Analyse and continually improve existing programs
  • Have advanced technical skills in the field of marketing
  • Be accountable for your teams outcomes
  • Be responsible for the performance of marketing, advertising and/or public relations functions

Course Outcomes

One course offers many courses of action and pathways for you.

Upon successful completion of this course you will be awarded an Advanced Diploma of Marketing and Communication (BSB60520).

This qualification will suited to those in the following job roles:

  • Marketing Director
  • National, Regional or Global Marketing Manager
  • Marketing Strategist
  • Senior Public Relations Executive
  • Senior Communications Advisor or Director

Entry Requirements

This qualification is suitable for those who already have extensive experience in marketing and communications management.

Entry to this qualification is limited to those individuals who:

  • Have completed the following units (or equivalent competencies): BSBMKG541 Identify and evaluate marketing opportunities; BSBMKG542 Establish and monitor the marketing mix; BSBMKG552 Design and develop marketing communication plans; BSBMKG555 Write persuasive copy; and BSBPMG430 Undertake project work. Equivalent competencies are predecessors to these units, which have been mapped as equivalent.


  • Have four years equivalent full-time relevant work experience.

Not sure whether this is you?

You can take our Free Skills Assessment to determine your eligibility. Our assessors can also recommend pathways suited to your skills and experience.

What will I need to provide to enrol?

  • Enrolment Form
  • USI
  • Photo Identification
  • Payment

Please be advised we are unable to train students on a student visa. You must find a CRICOS registered training provider.

Units of Competency

To be awarded this qualification you must successfully show competency in a total of 12 units.

Core Units

  • BSBMKG621 Develop organisational marketing strategy
  • BSBMKG622 Manage organisational marketing processes
  • BSBMKG623 Develop marketing plans
  • BSBTWK601 Develop and maintain strategic business networks

Elective Units

  • BSBMKG624 Manage market research
  • BSBMKG626 Develop advertising campaigns
  • BSBCRT611 Apply critical thinking for complex problem solving
  • BSBFIN501 Manage budgets and financial plans
  • BSBLDR601 Lead and manage organisational change
  • BSBOPS601 Develop and implement business plans
  • BSBSTR601 Manage innovation and continuous improvement
  • BSBTEC601 Review organisational digital strategy

*Alternative elective units may be available upon request, but are not guaranteed. The cost for custom unit packaging for RPL is $250.

Delivery Options

This qualification is only available through Recognition of Prior Learning (RPL).

Contact us for a Free Skills Assessment to determine your suitability to undertake this qualification. This will be sent to our RPL Facilitator who will assess your eligibility and can provide you with recommendations for suitable RPL pathways that match your skills and experience.

If you are deemed a good candidate for RPL for this qualification, a non-refundable 50% deposit will be required to proceed with your RPL with full payment required before a certificate is issued.

For each unit of competency, candidates will be given the option to demonstrate competency through a combination of any of the following:

  • Written or verbal questions demonstrating the required knowledge
  • Case studies or practical activities demonstrating the required skills
  • Projects based on a real or simulated workplace
  • Portfolio of evidence which may include:
    • Prior qualifications, both accredited and non-accredited
    • Employment history such as position descriptions and performance appraisals
    • Industry appointments such as board and committee roles
    • Publications and journals
    • Samples of work and other relevant documents, photos, videos, etc.
    • Testimonials and other references from verifiable sources

Each candidate is assessed individually. Our assessment team will validate the evidence supplied and conduct mapping against the evidence requirements for each unit. Where required, assessors will request additional evidence and provide guidance on suitable types of evidence for the candidate to supply.

Time frames for completion of your RPL

Students are required to submit the requested evidence for assessment by Asset College within 3 months of paying their deposit. If requested evidence cannot be supplied within this time frame a $50 extension fee will be applied


After completing this course you may wish to further your studies with:

Course Fees

Course Fees

This qualification is only available through RPL.



Individualised quotes will be discussed with our RPL Manager after submission of a free skills assessment. Please read the full outline on our RPL process here.

1. 2 split payments

Pay 50% of the course fees to begin your RPL, with 50% due on completion before your certificate is issued.

2. zipMoney – From $154 a week over 6 months

Up to 6 months interest free on zipMoney. Best for people with an existing zipMoney account.

Other Information

Please read our Course Fees and Refund policy here.


“I sincerely want to thank Brooke, Henry and the team at Asset College for providing me with a friendly, seamless pathway to my Graduate Diploma. I, like many senior managers in today’s workforce, are of an era where work experience was the key, rather than qualifications. In today’s world, this can be a disadvantage.

I am so glad I decided to do something about turning my years of experience into that all important qualification through Asset College’s RPL process. I was determined to find an institute which did not have a reputation of ‘tick and flick’ for money. Asset College was the right choice. I  loved the fact that I had to do some research and learn, as well as provide examples. My qualification feels real and well earned.

Thank you! Thank you! Thank you! 5 stars!”

Justine Murphy

Advanced Diploma of Marketing and Communication
State Winner

Enrol now, complete a skills assessment or contact us

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