Certificate IV in Marketing and Communication

Jump head first into the world of marketing with our Certificate IV in Marketing & Communication.

Please enter your details to receive the course information PDF.

You will be subscribed to our newsletter and can unsubscribe at any time.
Please wait...

or Close

Overview

BSB40820 Certificate IV in Marketing and Communication

Do you have creative talent? Kick-start your career in marketing and communication with our Certificate IV course.

At this level, you are likely to report to a Senior Marketing Manager.

In this course you will learn:

  • How to research and analyse the market
  • Develop a marketing plan
  • Apply digital solutions to optimise your time
  • Promote a business
  • Design and implement marketing campaigns

This qualification reflects the role of individuals who use well developed marketing and communication skills and a broad knowledge base in a wide variety of contexts. This qualification applies to individuals in full-time marketing roles, as well as those who are responsible for an organisation’s marketing in addition to other duties.

Individuals in these roles apply solutions to a defined range of unpredictable problems and analyse and evaluate information from a variety of sources.

Course Outcomes

One course offers many courses of action and pathways for you.

Upon successful completion of this course, you will be awarded a Certificate IV in Marketing and Communication (BSB40820).

Possible job outcomes may include:

  • Direct Marketing Officer
  • Marketing Research Assistant
  • Marketing Coordinator
  • Marketing Officer
  • Public Relations Officer
  • Communications Advisor

Entry Requirements

What do I need before I start?

There are no formal prerequisite units required for entry into this course.

You will however require intermediate English language, literacy and numeracy (LLN) skills.

Before commencing this course, you will be required to undertake an Online LLN ASSESSMENT. You can complete this higher level LLN test here now!

If you are completing the course via an online or RPL delivery mode, you will need access to a computer with Microsoft Office Suite, PDF reader capabilities and an internet connection.

Please be advised we are unable to train students on a student visa. You must find a CRICOS registered training provider.

What will I need to provide to enrol?

  • Enrolment Form
  • USI
  • Photo Identification
  • Completion of LLN assessment
  • Copies of previous qualifications
  • Payment

Units of Competency

To complete this course you must demonstrate competency in a total of 12 units. These units have been selected to give you the most comprehensive overview of marketing & communications at a supervisory level.

Core Units

  • BSBCMM411 Make presentations
  • BSBCRT412 Articulate, present and debate ideas
  • BSBMKG433 Undertake marketing activities
  • BSBMKG435 Analyse consumer behaviour
  • BSBMKG439 Develop and apply knowledge of communications industry
  • BSBWRT411 Write complex documents

Elective Units*

  • BSBMKG431 Assess marketing opportunities
  • BSBOPS403 Apply business risk management processes
  • BSBOPS404 Implement customer service strategies
  • BSBPEF402 Develop personal work priorities
  • BSBTWK401 Build and maintain business relationships
  • BSBMKG434 Promote products and services

You can view the full list of units available to study within this qualification on training.gov.au.

*If you wish to change one or more of your elective units please contact us. While we endeavour to be able to provide all options, changes to elective units cannot be guaranteed. The cost for custom unit packaging is $500 per qualification for full study or $250 for RPL.

Delivery Options

Standard Online Delivery

1 unit per month for 12 months. Includes regular contact with a trainer. Should allow 20 – 25 hours per week to study.

Accelerated Learning

For people with prior knowledge, skills or qualifications. 2 units per month for 6 months. Should allow 30 – 40 hours per week to study.

Assessment Only / RPL

For people with evidence of their extensive experience.

We aim to have all RPL assessments finalised within 12 weeks but it is usually much quicker. The actual timeframe depends on the course you are seeking RPL for, how long it takes you to supply the evidence and how long it takes us to verify your evidence.

You can complete our Free Skills Assessment right now to determine if this is the right option for you.

Custom Enrolment

If you wish to customise your course, change your elective units or study load please contact us to request an individual learning plan.

The number of hours outlined is a guide only and each individual will learn at a different pace. Students may request an extension or submit their assessments early as required to suit their individual learning needs.

Online Resources

Asset College delivers this qualification completely online. For some courses, learning material is not able to be printed or downloaded by students into PDF or Word format for offline purposes. If you would like to discuss printed materials, please contact us prior to enrolment.

Pathways

After completing this course you may wish to further your studies with:

Course Fees

Course Fees

This qualification is available through online study or RPL. You can also opt to complete some units by RPL and some units through online study.

Online Study – $3140

RPL – $1820

Payment Options

Online Study

1. Pay as you go

Pay for each unit as you progress. Please view our Course Fees brochure to see first payment required plus fee per unit for your specific qualification.

2. zipMoney

Up to 6 months interest free on zipMoney. Best for people with an existing zipMoney account.

3. Study Pay

Interest free weekly or fortnightly instalments. Best for people looking for a low-fee direct deposit payment plan option.

RPL

Individualised quotes will be discussed with our RPL Manager after submission of a free skills assessment. Please read the full outline on our RPL process here.

1. 2 split payments

Pay 50% of the course fees to begin your RPL, with 50% due on completion before your certificate is issued.

2. zipMoney or Study Pay payment plans (as outlined above).

Other Information

Please read our Course Fees and Refund policy here.

Extension Request Fees

Should you require an extension on your study, the following applies:

Full Qualification
One Month $150
Six Months $300
Single Unit
One Month $50
Six Months $150

Assessment Re-Submission Fees

Should you be deemed not competent after 2 attempts at a unit of competency, an assessment re-submission fee of $50 will apply per assessment.

Re-Enrolment

Should you wish to cancel your course or your enrolment is cancelled by us due to no progress and you then wish to re-enrol, a re-enrolment fee of 25% of the standard course fee will apply if requested within 3 months of initial cancellation. If re-enrolment is requested within 4 – 12 months of initial cancellation, 50% of the standard course fee will apply.

Testimonial

“It was a great online experience. I never thought I could manage doing online learning. However, my trainer Brooke was exceptional and made learning fun and easy!”

Matthew Genero

Certificate IV in Marketing and Communication
State Winner

Request a Course Guide

Skip to content