Diploma of Marketing and Communication
50% OFF DIPLOMA OF MARKETING & COMMUNICATION UNTIL 31 MARCH, 2019.
Overview
BSB52415 Diploma of Marketing and Communication
MARCH SPECIAL
50% OFF full study and RPL qualifications until 31 March, 2019.
Not available on funded courses and no further student discounts apply.
Marketing is a fast-paced and dynamic industry. Every business needs effective marketing campaigns to be able to promote their goods and services.
Marketers can also work in the government sector with communication strategies being of utmost importance to these departments.
In this qualification you will learn how to:
- Effectively manage teams of marketers
- Lead your team through effective marketing campaign strategies
- Research the market and analyse competitors
- Design and implement integrated marketing plans and processes
- Manage marketing budgets
- Conduct a marketing audit
Course Outcomes
One course offers many courses of action and pathways for you. This qualification is Release 1 and is the most up-to-date qualification available.
Upon successful completion of this course, you will be awarded a Diploma of Marketing and Communication (BSB52415).
Possible job outcomes may include:
- Marketing Manager
- Marketing Team Leader
- Product Manager
- Public Relations Manager
- Senior Communications Officer
Entry Requirements
What do I need before I start?
Entry to this qualification is limited to those individuals who:
- have completed all core units in BSB42415 Certificate IV in Marketing and Communication.
You will require intermediate English language, literacy and numeracy (LLN) skills.
Before commencing this course, you will be required to undertake an Online LLN ASSESSMENT. Upon enquiry, you will be sent an invitation to complete.
If you are completing the course via an online or RPL delivery mode, you will need access to a computer with word processing, PDF reader capabilities and an internet connection.
What will I need to provide to enrol?
The minimum requirement to confirm your course enrolment is to provide us with a Unique Student Identifier and payment.
You will also need to provide:
- Completed Enrolment Form
- Current Photo Identification
These forms can be submitted to [email protected]
Units of Competency
To complete this course you must demonstrate competency in a total of 12 units. These units have been selected to give you the most comprehensive overview of marketing & communication at a management level.
Core Units
- BSBMKG507 Interpret market trends and developments
- BSBMKG523 Design and develop an integrated marketing communication plan
- BSBPMG522 Undertake project work
Elective Units*
- BSBADV507 Develop a media plan
- BSBFIM501 Manage budgets and financial plans
- BSBLDR502 Lead and manage effective workplace relationships
- BSBMKG501 Identify and evaluate marketing opportunities
- BSBMKG502 Establish and adjust the marketing mix
- BSBMKG506 Plan market research
- BSBMKG514 Implement and monitor marketing activities
- BSBMKG515 Conduct a marketing audit
- BSBCUS501 Maintain quality customer service
You can view the full list of units available to study within this qualification on training.gov.au.
*If you wish to change one or more of your elective units please contact us. While we endeavour to be able to provide all options, changes to elective units cannot be guaranteed. The cost for custom unit packaging is $250 per qualification (excluding RPL).
Delivery Options
Standard Online Delivery
1 unit per month for 12 months. Includes regular contact with a trainer via zoom web conferencing. Should allow 20 – 25 hours per week to study.
Accelerated Learning
For people with prior knowledge, skills or qualifications. 2 units per month for 6 months. Should allow 30 – 40 hours per week to study.
Assessment Only / RPL
For people with evidence of their extensive experience.
We aim to have all RPL assessments finalised within 12 weeks but it is usually much quicker. The actual timeframe depends on the course you are seeking RPL for, how long it takes you to supply the evidence and how long it takes us to verify your evidence.
You can complete our Free Skills Assessment right now to determine if this is the right option for you.
Custom Enrolment
If you wish to customise your course, change your elective units or study load please contact us to request an individual learning plan.
The number of hours outlined is a guide only and each individual will learn at a different pace. Students may request an extension or submit their assessments early as required to suit their individual learning needs.
Pathways
After completing this course you may wish to further your studies with:
- BSB61315 Advanced Diploma of Marketing and Communication
- BSB61015 Advanced Diploma of Leadership and Management
- Other relevant Advanced Diploma qualifications.
Course Fees
Course fees may vary depending on the location and delivery mode of the course.
Fee-for-service
$3500
Recognition of Prior Learning (RPL)
$1500
Payment Options
- EFTPOS
- Credit Card (MasterCard, Visa & Amex)
- Direct Deposit
- PayPal (selected locations only)
- Debit Success Direct Deposit
- zipMoney Payment Plans
ZipMoney Interest Free Terms
| 3 Months Interest Free | $200 – $500 |
| 6 Months Interest Free | $501 – $1500 |
| 12 Months Interest Free | $1501 + |
Click here for further information on course fees, refunds and payment terms.
Support Services
Why should I study with Asset College?
APPLIED LEARNING Our courses focus on developing practical skills that are underpinned by theory. We make sure that everything you learn is relevant and useful to your career goal. All of our courses are developed with the assistance of industry professionals, so that you know you’ll only get the training you need to succeed.
SMALL CLASSES Small, workshop-style classes give you the opportunity to better know your trainers and classmates. You never know who you’ll end up sitting beside in one of our courses and the networking opportunities this may create! It also means you get the individual help you deserve.
CAREER PREPARATION Even before you start your training with us, we’re helping to steer you in the right direction based on the career outcome you want to achieve. We offer free information sessions across a number of our course categories, so you’re informed before you even step foot in a classroom.
JOB FOCUSED We have strong links to peak industry and community bodies, which means so do you too! We offer courses that align with and are informed by industry needs, so our graduates have the best chance of gainful, long-term employment on completion of the course.
INDUSTRY ENDORSED We have worked tirelessly throughout our time in the vocational education and training sector continuing to improve our courses based on industry consultation and feedback. Industry standards can sometimes change rapidly, and so have we. Our courses are made with industry, for industry.
PRACTICAL We focus on the practical skills you’ll need to succeed in industry. While it’s great to have background knowledge, it’s even better when you get the chance to apply that knowledge! At ASSET, we help you do just that.
Testimonial
“I am impressed with the level of professionalism demonstrated by your organisation. I deal with a number of RTO’s, probably too much and from time to time see the not so good side of them. Just refreshing to deal with your company and to be treated so well along the whole process.”
Greg Lewis
